Mass Communication Research Methods / Anders Hansen, Simon Cottle, Ralph Negrine and Chris Newbold
Material type:
TextPublication details: Macmillan press, London : 1998.Description: 350 Pages : pbk. 21 cmContent type: - text
- Unmediated
- Volume
- 9-781403-94694-2
- 302.23072 HAN
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Govt. Graduate College Gulberg, Lahore - Central Library | 302.23072 HAN (Browse shelf(Opens below)) | Available | 12607 |
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| 302.23 SHA Media and society : An introduction / | 302.23 VIV The Media of Mass Communication / | 302.23 WIM Mass Media Research : An introduction / | 302.23072 HAN Mass Communication Research Methods / | 302.2309 GIT New Media 1740-1915 / | 302.2309 THO Rethinking Media change : The aesthetic of transition / | 302.23094 HAR Western Media System / |
Includes Index.
Mass Communication Research Methods provides a systematic and comprehensive introduction to the key research methods and approaches used in the study of mass communication and media. Originating from the internationally renowned Leicester Centre for Mass Communication Research, this book offers an indispensable guide for students in a wide range of courses, including communications, media and cultural studies, and other social science disciplines that offer students the opportunity to research mass communication and media
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