Research Methods For Business : A Skill-Buliding Appoarch / Uma Sekaran, Roger Bougie
Material type:
TextPublication details: New Dehli : Wiley, 2013.Edition: Sixth editionDescription: xxi, 423 pages : Illustration ; 23 cmContent type: - text
- unmediated
- volume
- 9788126556748
- 650.42 SEK
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Govt. Graduate College Gulberg, Lahore - Central Library | 650.42 SEK (Browse shelf(Opens below)) | Available | 14243 |
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Includes Index.
Covers all current areas of business ranging from management and marketing to finance and accounting. Features a new chapter on statistics; direct, detailed guidelines for conducting systematic research to produce sound reports; extensive, practical, skill-building exercises that challenge students to think and apply their research knowledge; an in-depth discussion of computer-assisted data collection and analysis and much more
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