MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02292nam a2200241 i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
240219s1999 akc|| |||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780074707036 |
| Qualifying information |
pbk. |
| 040 ## - Cataloging Source |
|---|
| Original cataloging agency |
GCL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Item number |
WIN |
| Classification number |
658.45 |
| 100 10 - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Windschuttle, Keith |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Writing, Researching, Communicating : |
| Remainder of title |
Communication Skills for the Information Age / |
| Statement of responsibility, etc. |
Keith Windschuttle, Elizabeth Elliott |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Third edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
The McGraw-Hill Companies, |
| Date of publication, distribution, etc. |
1999. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 596 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
25 cm. |
| 336 ## - Content Type |
|---|
| Content type term |
text |
| Content type code |
rdacontent |
| Source |
txt |
| 337 ## - Media Type |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - Carrier Type |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes Index. |
| 520 ## - Summary, etc. |
|---|
| Summary, etc. |
The discipline of communications is a prominent factor in today's business environment. More than ever before, the way in which we communicate clearly reflects new directions in social, vocational and organisational life. The third edition of "Writing, Researching, Communicating: Communication Skills for the Information Age", expands upon the dramatic changes in communications which have taken place through the final decade of the 20th century, and poses significant developments for the 21st century. A well-balanced approach to both theory and practice is continued in this third edition. Throughout each newly expanded chapter, practices and skills are both immediately relevant and consistently derived from a coherent, up-to-date theory of communications and its role in society.Focusing on the need to dissipate many of the myths that surround communications practice, "Writing, Researching, Communicating", assists students and teachers in developing the kinds of communications skills that are in demand today, and necessary for the future. New to this edition. The third edition of "Writing, Researching, Communicating" has four completely new chapters. These are: chapter 5: Document Design, chapter 12: References & Bibliography, chapter 22: Writing for Broadcasting, and chapter 23: Media Law. In addition to these new chapters, the most current developments in electronic and digital technology have been updated, with a completely rewritten chapter entitled The Revolution in Communication Technology. |
| 650 ## - Subject Added Entry - Topical Term |
|---|
| Topical term |
Computer Science |
| 700 10 - Added Entry - Personal Name |
|---|
| Personal name |
Elliott, Elizabeth |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
