MARC details
| 000 -LEADER |
| fixed length control field |
01632nam a2200217 i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
240120s2008 xx aj 001 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
978-0-415-42556-8 |
| 040 ## - Cataloging Source |
| Original cataloging agency |
GCL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
072.0904 |
| Item number |
FRA |
| 100 10 - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Franklin, Bob |
| 245 10 - TITLE STATEMENT |
| Title |
Pulling Newspaper Apart : |
| Remainder of title |
Analysing Print Journalism / |
| Statement of responsibility, etc. |
Bob Franklin |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Name of publisher, distributor, etc. |
Routledge, |
| Place of publication, distribution, etc. |
USA : |
| Date of publication, distribution, etc. |
2008. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
292 Pages : |
| Other physical details |
Pbk. |
| Dimensions |
23 cm. |
| 336 ## - Content Type |
| Content type term |
text |
| Content type code |
rdacontent |
| Source |
text |
| 337 ## - Media Type |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - Carrier Type |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
| General note |
Include index. |
| 520 ## - Summary, etc. |
| Summary, etc. |
Pulling Newspapers Apart: Analysing Print Journalism explores contemporary UK national and local newspapers at a significant and pivotal moment in their development when some pundits are busily, if mistakenly, announcing their demise.<br/>The book offers a detailed examination of features which previous studies have tended to neglect, such as editorial formats (News, Op Ed pages, readers’ letters, cartoons, obituaries, advice columns, features and opinion columns), aspects of newspaper design (page layout, photographs, supplements, online editions, headlines, the emergence of the compact and Berliner editions), newspaper contents (sport, sex and Page 3, royalty, crime, moral panics and politics) as well as the content of newspapers which is not generated by in house journalists (advertising, TV listings, horoscopes, agency copy and public relations materials).<br/><br/>This innovative and accessibly written collection provides journalism and media students with an invaluable study of newspapers in the digital age. |
| 650 ## - Subject Added Entry - Topical Term |
| Topical term |
Mass Communication |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |